DSM Blog
Be Quick to Apply for Jobs Like This!
April 20th, 2012I wonder what type of social media strategy would be implemented or which job boards an organization would use for a job like this? A bit provocative, but very funny!
Just Another Website…Posting on Pinterest?
March 23rd, 2012Ok, I feel like we are already at a point in our lives where there is not enough time in the day to do everything efficiently and effectively. It isn’t like 10 years ago when email was the main form of communication. Now we have to manage our status updates on Facebook, LinkedIn, Google+, Twitter, etc….all the while we are supposed to be working 8-10 hour productive days? Seems a bit unrealistic, but hey, why not add another upcoming Social site to drive a bit more confusion into our minds? In steps Pinterest which is more of a site for women and mothers looking for neat and captivating pins of cute kitten pictures or the latest coach purse. However, it is now being labeled as the new form of recruiting and yet another tool job seekers and employers should be utilizing in their repertoire of unlimited resources.
I don’t know about you, but I am struggling keeping up with the networks and sites I already use. It is inevitable that there will be more to come as well. Who knows, maybe one day there will be a title given at an executive level for this kind of stuff like CSO (Chief Social Officer). God knows that businesses will eventually need one.
Is Social Media the New Recruiting Path – Or Just Hype?
January 16th, 2012Are employers really allocating most of their recruitment dollars towards social media? Is social media, ie: Facebook & LinkedIn, the only real tools employers will use from this point forward? Or, do employers simply think this is the way to go because this is where the masses presently are? Let’s take a look at this in depth…
How do people typically find jobs? Referrals and job boards. So, if you were looking for a job, let’s say as a graphic designer, you would more than likely look first towards friends/acquaintances and then hit the streets by actively searching on Indeed.com or a niche site specific to your industry. Facebook and LinkedIn may be solid resources for the first few days until you don’t uncover any leads. Indeed.com would be a good resource, but a bit too broad and doesn’t include all industry sites related to your field. More than likely, you would spend most of your time on Dice.com searching for a graphic design job and networking on their community blog. After all, dice.com is the leading job site for tech jobs. Are job boards dead? No, not even close…
Social media sounds like it has a lot of glitz and glam from years of people saying it is, “The next big thing.” After all, there are nearly a billion people on Facebook and LinkedIn does have a huge professional base. However, has anyone really successfully landed a job by only using LinkedIn? Maybe a few people, but the majority are still using job boards dedicated to their industries when in full active mode. Are recruiters and employers really seeing a good ROI from using Social Media as a recruitment channel? Perhaps, but I am willing to say not many. I still believe that the best form of recruitment still lies in the palm of a job board’s hand or better yet, a niche community site with a dedicated user base and following. If I was recruiting in bulk or for a specialty position, that is where I would venture. Not necessarily LinkedIn – even though a lot of professionals are on it.
So is the world changing to where Social Media are the only methods of recruitment in the future? I dare say no, but I feel social is just what it is meant for…to be social with friends and family. People don’t necessarily want their social lives intermingled with their business lives. I know I don’t. Not to mention the repercussions of using LinkedIn when you are gainfully employed and don’t want your boss to realize you are searching for something else. For me, SM is a lot of hype without the ROI to prove itself as the one solution for all hiring needs. I don’t think it will ever get to that point.
